When you think of Elie Saab, you think of the red carpet at Cannes, royal weddings, and the pinnacle of Lebanese haute couture. Now, that same level of detail, sophistication, and global prestige has moved from the runway to the Noida-Greater Noida Expressway.
SmartWorld Elie Saab in Sector 98 is not just another residential launch; it is a cultural landmark. It represents the first time a fashion-inspired branded residence of this scale has touched down in Noida, creating a home that feels more like a curated piece of art than a building.
Architecture as Haute Couture
Just as a designer gown is defined by its silhouette and fabric, these residences are defined by their "sculpted" forms. The project is spread over approximately 6 to 10 acres, but despite the scale, it remains a low-density sanctuary.
The Aesthetic Details
The ELIE SAAB Maison Touch: The interiors aren't just "luxury"; they are furnished with pieces from the ELIE SAAB Maison collection, crafted in Italy. Expect a palette of creams, bronzes, and muted golds—the brand’s signature colors.
Panoramic Canvas: With 4-side open plots, every residence acts as a viewing deck. To one side, you have the lush 75-acre golf course, and to the other, the reflective beauty of the Yamuna River.
Voluminous Spaces: Apartments feature high ceilings (up to 12 feet) and floor-to-ceiling glass walls, ensuring your home is constantly flooded with natural, "biophilic" light.
A Lifestyle of "Quiet Luxury"
In the world of the ultra-wealthy, the loudest statement is often the quietest. SmartWorld Elie Saab leans into this "quiet luxury" with amenities that focus on wellness and discretion.
The 1 Lakh Sq. Ft. Experience
The project boasts a massive 1,00,000 sq. ft. lifestyle clubhouse alongside an exclusive 30,000 sq. ft. residential club.
Rooftop Infinity Pool: Swim with the Noida skyline as your backdrop.
Personalized Wellness: A spa and fitness studio designed to rival 5-star global resorts.
The Social Hub: A private mini-theatre, cigar lounge, and a "Dining Boulevard" featuring fine-dining restaurants—strictly no food courts here.
The Strategic "0 KM" Advantage
Sector 98 is the most strategically positioned sector on the Expressway. It is the literal bridge between the established energy of South Delhi and the futuristic growth of Noida.
Connectivity: Reach Akshardham Temple or South Delhi in under 20 minutes.
The Corporate Magnet: Surrounded by Fortune 500 offices (Google, Microsoft, and Samsung are nearby), the rental demand for a branded residence here is projected to be the highest in the city.
The Future: With the Noida International Airport (Jewar) just 40 minutes away, this sector is the first choice for global travelers and NRIs.
Investment Snapshot: The Branded Premium
| Asset Type | Starting Price | Key Advantage |
| Luxury Suites (1 & 2 BHK) | ₹1.90 Cr* | High rental yield from MNC professionals |
| Branded Residences (3 & 4 BHK) | ₹8.20 Cr - ₹12.4 Cr* | Generational asset with high capital gains |
| Payment Plan | 25:25:25:25 | Staggered, construction-linked flexibility |
The Verdict
SmartWorld Elie Saab is for the buyer who has "seen it all." It is for those who realize that luxury is not about how much gold you can put in a lobby, but about the harmony of design, the rarity of the brand, and the serenity of the view.